Seo Screencasts

Episodes

This episode goes through some of the strategies I used to get north of 200k monthly organic page views to my website. I'll cover picking keywords through Google Keyword Planner (and why it's important to build your code naming conventions around these), structured data (which increase CTRs on Google), and scalable mass-content creation - what I believe to be the best strategy for SEO both when I began in 2010 and ten years later when I released this screencast in 2020.

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This video continues where Part I left off. Here I talk about managing the limited Google crawl budget (by instructing it to ignore boring pages), preserving accrued SEO juice when users edit their own content on your website (or when you fix typos), getting into the Google Images game, dealing with shadowed content when two users create pages with the same name, and automated tools to audit your on-page SEO.

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